Get the Kit
Our FREE 24-page Insure Your Love sales kit for 2017 includes:
- 9 pages of pre-written social media posts
- 6 consumer flyers to use during the Insure Your Love campaign
- 3-page producer guide to policy reviews - another good way to connect with clients during the Insure Your Love campaign
- 2-page consumer brochure about policy reviews
- 2-page consumer worksheet for a policy review
This February, Help Your Clients Insure Their Love
This February, start a conversation with your clients about the people they hold dear. Whether it's a spouse, a child, a grandchild, or other family member, February is the time to remind people who benefits from life insurance. It's for the ones they love - the ones they'll leave behind. Whether it's through social media or reaching out for a policy review, you have plenty of options to get the conversation started.
Here are just a few statistics you can use to show that people are thinking about - and buying - life insurance:
- 55% of millennials wish their partner would buy more life insurance
- 35% of people wish their spouse or partner had life insurance
- 77% of those who prefer to buy life insurance in person say it's because they want to ask questions
- 68% of those who prefer to buy life insurance in person say it's because they want someone local
How to Use This Month’s Sales Kit
Use the pre-written social media posts to help raise life insurance awareness during the Insure Your Love campaign.
These pre-written posts are easy to use. In the kit, they're broken up by subject, from general education to cost statistics to need statistics to video posts. Some posts also include the #InsureYourLove hashtag. If you search for that hashtag on Twitter this February, you can see everyone across the world who's participating in the Insure Your Love campaign.
Pair the text of the pre-written posts with the images that follow. There are three types of images - infostats, life hints, and quotes. Click any image in the PDF to download instantly - alternatively, you can right-click and choose "Save Image As" to store it on your device. Next, upload the image to your favorite social network. The posts are all written to be fewer than 140 characters, so they're perfect for Twitter, Facebook, LinkedIn, and Google+.
Not using social media? Ask clients if they'd like a policy review to make sure everyone they love is protected.
Use the kit's flyers and consumer brochure about the importance of periodic policy reviews to reach out to your clients and prospects. Ask them if anything has changed in their lives that might require more or less coverage - just checking in will keep you top of mind, even if your clients don't need to change anything at the moment.
February Is Time to Insure Your Love
