If you're like most, you're constantly trying to get in front of consumers, especially through social media. You want to reach more people on Twitter. More likes on Facebook make you look like the trusted expert. And those emails should be opened by as close to 100 percent of receivers as possible. But how can you achieve all of this? HubSpot recently sent an email collection of one week's worth of marketing posts. Originally we intended to share one, but a few of them stood out, and they're related, so we decided to share all three. Each is designed to help you with one challenge: Facebook likes, Twitter reach, and email clickthrough rates.   How to Improve Your Email Clickthrough Rate (Video) Clicks let you know that you're progressing in your relationships with leads, prospects, and customers. Someone searches for something related to your industry and happens upon a blog post you wrote. Click. They get to your post, like what they see, and want to get more of it in their inbox. Click. You send them an email with your latest blog post. Click.  Click here to continue reading.   5 Little Ways to Get More Facebook Likes Every brand on Facebook is on Facebook for one reason -- to (eventually) get more business. Getting more business from Facebook means different things to different types of businesses. Different brands will have different objectives, such as driving in-store sales, increasing online sales, launching a new product, building awareness, or promoting a mobile app. Click here to continue reading.   10 Quick Tips for Generating Leads from Twitter Twitter isn't just for getting followers, retweets, and replies -- it's also a valuable marketing channel for generating qualified leads. But when you’re trying to generate leads on Twitter, your tweets have to be a little different than normal. With a few tweaks, your tweets can be transformed into lead generation machines -- you just have to know what those little tweaks are. Click here to continue reading.